Important Attendee Information
Welcome to the Profitable Dahlia Summit!
Everything you need for the next three days is right here. Bookmark this page and come back anytime.
THE FULL SUMMIT SCHEDULE
All times are Pacific Standard Time (PST). Use a time zone converter if you need to, we want you there live!
DAY 1 — TUESDAY, MARCH 3RD
|
Time (PST) |
Speaker |
Session |
|
8:00am |
Jennifer Gulizia |
Welcome + Getting the Most Out of the Summit |
|
9:00am |
Charlotte Smith |
The Mindset Needed to Go From Backyard Dahlia Grower to Growing for Profit |
|
10:15am |
Brooke Palmer |
Beyond Tubers: Diversifying Your Dahlia Business |
|
11:30am |
Jennifer Marks |
Beyond Beautiful Blooms: The Numbers, Systems, and Pricing That Drive Profitable Dahlias |
|
1:00pm |
Lyndsay + Shannon |
Hosting On-Farm Dahlia Events and Workshops |
|
2:15pm |
Heather Cain |
Selling Your Dahlias to Florists |
DAY 2 — WEDNESDAY, MARCH 4TH
|
Time (PST) |
Speaker |
Session |
|
8:00am |
Anne Long |
Hosting Dahlia You-Picks: Discovering What Works for Your Customers and Your Business |
|
9:15am |
Lennie Larkin |
Sell Your Dahlias From a Roadside Stand |
|
10:30am |
Julio Freitas |
Mastering Dahlias for Weddings: A Roadmap to Growing the Perfect Dahlias for Every Design |
|
11:45am |
Marryn Mathis |
Hosting a Successful Dahlia Tuber Sale |
|
1:00pm |
Kamille Scellick |
Table to Seed: A Hospitable Approach to Hybridizing |
|
2:00pm |
Jennifer Gulizia |
Building a Dahlia Business You Actually Want: The 3 Things You Need (Beyond More Information) |
|
3:00–4:00pm |
Live Q+A Panel |
Featuring Melissa Stewart, Kamille Scellick, Julio Freitas, and Galena Berkompas |
BONUS DAY — THURSDAY, MARCH 5TH
|
Time (PST) |
Speaker |
Session |
|
9:00–10:30am |
Jennifer Gulizia |
Your Next Step: Turning Summit Takeaways Into Real Growth |
🎁 Don't miss Thursday — we're doing GIVEAWAYS live, including a 1-year subscription to Clade (the #1 dahlia inventory management software) and more surprises from our sponsors. You must be present to win!
HOW DO I ACCESS THE SUMMIT?
Great question, and an important one. Here's exactly how it works:
Each morning of the summit, we'll send you a fresh access link by email — no later than 1 hour before we begin.
- Tuesday, March 3rd: Your Day 1 link will arrive by 7:00am PST
- Wednesday, March 4th: Your Day 2 link will arrive by 7:00am PST
- Thursday, March 5th: Your Bonus Day link will arrive by 8:00am PST
Check your inbox each morning. If you don't see it, check your spam folder and search for emails from hello@thefloweringfarmhouse.com. You can also reply to any of my emails and we'll get it to you right away.
YOUR MOST-ASKED QUESTIONS: ANSWERED
Q: Do I need to download anything to attend? Nope! The summit is hosted on Zoom, which you can access right from your browser. No special downloads required, though having the Zoom app on your device does tend to give you a smoother experience. It's free to download at zoom.us.
Q: What if I can't make a session live? It depends on your ticket type:
- 🎟️ Live Ticket ($99): Your ticket includes live access to all sessions. Replays are not included with the live ticket, so we really encourage you to show up live whenever you can! Sessions will not be available to rewind or re-watch after airing.
- 🌟 All-Access Pass ($199): You've got lifetime access to all session recordings, plus exclusive speaker bonuses and resources through the All-Access portal. Even if life happens and you miss a session, you won't lose a thing.
Holding a live ticket and want to make sure you never miss a session? Upgrading to All-Access is still available before we begin — and it's the best way to protect your investment of time over the next three days. UPGRADE TO ALL-ACCESS →
Q: What if I'm in a different time zone? All sessions are scheduled in Pacific Standard Time (PST). Here's a quick cheat sheet:
- Mountain: +1 hour
- Central: +2 hours
- Eastern: +3 hours
- UK: +8 hours
- Most of Australia (AEDT): +19 hours
I'd recommend blocking your calendar now so nothing sneaks up on you! Add the event to your calendar here: https://cal.ae/3yjvbpm9xnxh (access code: summit)
Q: Do I need to have my camera on? Not at all! You're attending as a viewer/participant. You won't be on screen unless you choose to engage in a Q+A moment. Just show up, get cozy, and learn.
Q: Can I ask questions during the sessions? Yes! There will be space for Q+A woven throughout, and our live panel on Wednesday at 3:00pm PST is completely dedicated to your questions. Start jotting them down now.
Q: Will there be a chat where I can connect with other attendees? Yes, the Zoom chat will be active during sessions and it is honestly one of my favorite parts. The dahlia community always shows up for each other in there. Come ready to cheer people on.
Q: I have a question that isn't covered here, who do I contact? Please reach out directly at hello@thefloweringfarmhouse.com. My team and I will get back to you as quickly as we can.
HOW TO GET THE MOST OUT OF THESE 3 DAYS
A few things I'd suggest before Tuesday:
✅ Block your calendar. Treat this like a real conference you've traveled to. Sessions go from 8:00am–3:15pm PST on Day 1 and 8:00am–4pm PST on 2, and 9:00–10:30am on the bonus day.
✅ Grab a notebook or download our workbook. I know we're all digital, but there's something about writing things down that makes them stick differently. Have one ready. Click here to download our summit workbook.
✅ Come with a question. Before each day, ask yourself: "What's the thing I most want to figure out about my dahlia business right now?" Let that question guide your listening.
✅ Show up early. Each session starts on time. We'll have the link in your inbox by 7am, so there's no reason to be scrambling.
We are so glad you're here. Truly.
This summit has been a labor of love and I have no doubt it's going to be one of those things you look back on as a turning point… the week you took a real step toward building the dahlia business you've been dreaming about.
Let's do this together.
See you Tuesday, March 3rd at 8am!
With so much gratitude,
Jennifer
